Explain the following quote: In order to exist a person had to add semiotic existence to his physical existence. -Yuri Lotman The quote means that purely biological or physical existence is not enough for full human personhood or "existence" in a meaningful sense. Humans must also construct and inhabit a layer of meaning, signs, language, and culture—a "semiotic existence"—to truly be who they are. CONTEXT AND LOTMAN'S THINKING Yuri Lotman (1922–1993), a key figure in cultural semiotics and founder of the Tartu-Moscow Semiotic School, viewed humans as embedded in systems of signs. His major work, Universe of the Mind , from which this quote is drawn, develops ideas like the semiosphere —the total semiotic space or "atmosphere" of signs and meanings that surrounds and enables human culture, analogous to the biosphere for living organisms. PHYSICAL EXISTENCE : This is the biological body—your material, organic self that exists in the natural world,...